31
Ağu '09

Jurgen Appelo’dan uykusuz gecelerin ürünü tam 100 sosyal medya kitabı ;

Kısaltmalar :

number of Google hits (GH);
number of Amazon ratings (NA);
average Amazon rating (AA);
number of GoodReads ratings (NG);
average GoodReads rating (AG);
release date (RD).

Kitap Adı / Yazar RD GH NA AA NG AG
1 Twitter Power: How to Dominate Your Market One Tweet at a Time
Joel Comm, Ken Burge
17-2-2009 33300 81 4.57 25 3.96
2 Groundswell: Winning in a World Transformed by Social Technologies
Charlene Li, Josh Bernoff
21-4-2008 76100 82 4.57 287 3.80
3 World Wide Rave: Creating Triggers that Get Millions of People to Spread Your Ideas and Share Your Stories
David Meerman Scott
3-3-2009 21300 38 4.61 21 3.87
4 Tribes: We Need You to Lead Us
Seth Godin
16-10-2008 176000 136 4.14 534 3.78
5 Here Comes Everybody: The Power of Organizing Without Organizations
Clay Shirky
28-2-2008 82000 47 4.45 577 3.79
6 The Brand Bubble: The Looming Crisis in Brand Value and How to Avoid It
John Gerzema, Edward Lebar
10-10-2008 10400 73 4.90 6 4.13
7 The New Rules of Marketing and PR
David Meerman Scott
4-6-2007 53200 166 4.57 109 3.74
8 What Would Google Do?
Jeff Jarvis
27-1-2009 46400 81 3.83 124 3.71
9 Wikinomics: How Mass Collaboration Changes Everything
Don Tapscott, Anthony D. Williams
12-12-2008 115000 107 3.80 632 3.50
10 Personality Not Included
Rohit Bhargava
31-3-2008 20100 32 4.69 20 3.85
11 The Twitter Book
Tim O’Reilly, Sarah Milstein
11-5-2009 22200 18 4.89 17 3.53
12 Word of Mouth Marketing: How Smart Companies Get People Talking
Andy Sernovitz
1-11-2006 27900 129 4.60 55 3.80
13 The Whuffie Factor: Using the Power of Social Networks to Build Your Business
Tara Hunt
11-11-2008 16100 10 4.90 20 3.80
14 ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income
Darren Rowse, Chris Garrett
5-5-2008 11500 51 4.37 45 3.83
15 The Long Tail: Why the Future of Business is Selling Less of More
Chris Anderson
1-1-2006 504000 192 4.10 1154 3.75
16 The Starfish and the Spider: The Unstoppable Power of Leaderless Organizations
Ori Brafman, Rod A. Beckstrom
5-10-2006 59100 75 4.44 251 3.67
17 Social Media Marketing: An Hour a Day
Dave Evans
13-10-2008 49800 23 4.78 6 3.60
18 Free: The Future of a Radical Price
Chris Anderson
2-7-2009 66400 26 3.27 103 3.50
19 Radically Transparent: Monitoring and Managing Reputations Online
Andy Beal, Judy Strauss
4-3-2008 11200 15 5.00 7 4.06
20 Permission Marketing : Turning Strangers Into Friends And Friends Into Customers
Seth Godin
6-5-1999 62000 141 4.20 211 3.88
21 Smart Mobs: The Next Social Revolution
Howard Rheingold
15-10-2002 63200 26 4.50 114 3.82
22 Grown Up Digital: How the Net Generation is Changing Your World
Don Tapscott
3-10-2008 31000 33 4.12 56 3.65
23 Twitter For Dummies
Laura Fitton, Michael Gruen, Leslie Poston
7-7-2009 8370 2 5.00 3 4.50
24 Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers
Robert Scoble, Shel Israel
1-1-2006 43300 51 4.53 91 3.48
25 Designing for the Social Web
Joshua Porter
4-5-2008 7160 19 4.53 34 3.84
26 Secrets of Social Media Marketing
Paul Gillin
1-1-2008 20100 22 4.59 8 3.92
27 YouTube: An Insider’s Guide to Climbing the Charts
Alan Lastufka, Michael W. Dean
28-11-2008 8880 17 4.82 13 3.51
28 The New Influencers: A Marketer’s Guide to the New Social Media
Paul Gillin
15-4-2007 13800 47 4.51 29 3.64
29 Now Is Gone: A Primer on New Media for Executives and Entrepreneurs
Geoff Livingston, Brian Solis
12-11-2007 23400 27 4.48 21 3.69
30 Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force
Ben McConnell, Jackie Huba
12-11-2002 12700 38 4.66 19 3.85
31 Six Degrees: The Science of a Connected Age
Duncan J. Watts
1-2-2003 68400 36 4.33 70 3.72
32 The Wisdom of Crowds
James Surowiecki
25-5-2004 91900 176 3.93 1054 3.54
33 Content Nation: Surviving and Thriving as Social Media Changes Our Work, Our Lives, and Our Future
John Blossom
9-1-2009 5560 5 5.00 4 4.25
34 The Big Switch: Rewiring the World, from Edison to Google
Nicholas Carr
7-1-2008 44400 48 3.65 154 3.54
35 Twitter Revolution
Warren Whitlock, Deborah Micek
11-11-2008 5750 33 4.67 15 3.37
36 The Facebook Era
Clara Shih
22-3-2009 10100 30 4.97 5 2.60
37 Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business
Jeff Howe
26-8-2008 42900 15 4.40 42 3.44
38 The Wealth of Networks: How Social Production Transforms Markets and Freedom
Yochai Benkler
16-5-2006 42900 15 4.20 91 4.12
39 Me 2.0: Build a Powerful Brand to Achieve Career Success
Dan Schawbel
31-3-2009 17000 47 4.45 4 3.25
40 Cluetrain Manifesto
Christopher Locke, Rick Levine, Doc Searls, David Weinberger
6-1-2000 36400 155 3.83 211 3.77
41 Linked: How Everything Is Connected to Everything Else and What It Means
Albert-Laszlo Barabasi
14-5-2002 21200 99 4.12 336 3.71
42 Tactical Transparency: How Leaders Can Leverage Social Media to Maximize Value and Build their Brand
Shel Holtz, John C. Havens
10-11-2008 8190 4 4.75 9 3.96
43 Mobilizing Generation 2.0: A Practical Guide to Using Web2.0 Technologies to Recruit, Organize and Engage Youth
Ben Rigby
25-4-2008 6510 9 4.67 10 4.10
44 Twitter Means Business: How Microblogging Can Help or Hurt Your Company
Julio Ojeda-Zapata
14-11-2008 4210 11 4.73 9 3.83
45 Everything Is Miscellaneous: The Power of the New Digital Disorder
David Weinberger
1-5-2007 47100 27 3.52 390 3.63
46 Blog Blazers
Stephane Grenier
7-11-2008 3410 34 4.41 5 4.00
47 The Huffington Post Complete Guide to Blogging
The editors of the Huffington Post
2-12-2008 16800 33 3.79 36 3.20
48 Convergence Culture: Where Old and New Media Collide
Henry Jenkins
1-8-2006 40900 20 4.10 170 3.76
49 33 Million People in the Room: How to Create, Influence, and Run a Successful Business with Social Networking
Juliette Powell
28-12-2008 6890 18 4.44 8 3.71
50 Web 2.0 and Beyond: Understanding the New Online Business Models, Trends, and Technologies
Tom Funk
3-11-2008 4730 6 4.83 5 4.00
51 Building a WordPress Blog People Want to Read
Scott McNulty
1-12-2008 5300 22 4.27 6 3.96
52 Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR
Brian Solis, Deirdre Breakenridge
1-3-2009 10100 12 4.75 4 3.50
53 Buzzmarketing: Get People to Talk About Your Stuff
Mark Hughes
7-7-2005 13700 39 4.56 50 3.32
54 Social Media Is A Cocktail Party: Why You Already Know The Rules Of Social Media Marketing
Jim Tobin, Lisa Braziel
5-11-2008 1160 10 5.00 1 5.00
55 How to REALLY use LinkedIn
Jan Vermeiren
4-3-2009 4980 40 4.85 2 3.00
56 Facebook Me! A Guide to Having Fun with Your Friends and Promoting Your Projects on Facebook
Dave Awl
16-2-2009 3460 11 4.64 7 3.78
57 The Cult of the Amateur: How Today’s Internet is Killing Our Culture
Andrew Keen
5-6-2007 59200 113 2.49 229 2.42
58 The Age of Conversation 2: Why Don’t They Get It?
Gavin Heaton, Drew McLellan
25-2-2009 549 5 5.00
59 YouTube for Business: Online Video Marketing for Any Business
Michael Miller
29-8-2008 11600 10 4.40 3 4.29
60 Group Genius: The Creative Power of Collaboration
Keith Sawyer
4-6-2007 7580 12 4.75 24 3.63
61 Blogging For Dummies
Susannah Gardner, Shane Birley
10-1-2008 12600 14 4.50 21 3.44
62 A Survival Guide to Social Media and Web 2.0 Optimization: Strategies, Tactics, and Tools for Succeeding in the Social Web
Deltina Hay
1-3-2009 872 3 5.00 2 4.00
63 Do It Wrong Quickly: How the Web Changes the Old Marketing Rules
Mike Moran
23-9-2007 5160 14 4.79 2 5.00
64 Twitter Tips, Tricks, and Tweets
Paul McFedries
11-5-2009 5780 41 4.56 3 2.31
65 Born Digital: Understanding the First Generation of Digital Natives
John Palfrey, Urs Gasser
25-8-2008 20700 12 4.00 84 3.26
66 Blogging Heroes: Interviews with 30 of the World’s Top Bloggers
Michael A. Banks
10-12-2007 11100 13 4.23 18 3.81
67 Facebook Cookbook: Building Applications to Grow Your Facebook Empire
Jay Goldman
15-10-2008 911 10 4.80 2 4.00
68 I’m on LinkedIn – Now What???
Jason Alba
10-9-2007 12400 48 4.29 12 3.11
69 Join the Conversation
Joseph Jaffe
19-10-2007 19600 17 4.18 18 3.55
70 The Social Media Bible: Tactics, Tools, and Strategies for Business Success
Lon Safko, David Brake
4-5-2009 12700 2 5.00 1 3.00
71 The Future of Reputation: Gossip, Rumor, and Privacy on the Internet
Daniel J. Solove
24-10-2007 14400 6 4.50 29 3.34
72 SocialCorp: Social Media Goes Corporate
Joel Postman
18-12-2008 2710 4 4.50 3 5.00
73 Always On: Advertising, Marketing, and Media in an Era of Consumer Control
Christopher Vollmer, Geoffrey Precourt
25-3-2008 5330 6 4.67 2 4.00
74 Building Buzz to Beat the Big Boys: Word of Mouth Marketing for Small Businesses
Steve O’Leary, Kim Sheehan
30-3-2008 963 10 4.80 1 5.00
75 Herd: How to Change Mass Behaviour by Harnessing Our True Nature
Mark Earls
6-4-2007 171000 4 4.25 13 3.74
76 The New Age of Innovation: Driving Cocreated Value Through Global Networks
C.K. Prahalad, M.S. Krishnan
8-4-2008 246000 14 3.71 13 3.17
77 42 Rules for 24-Hour Success on LinkedIn
Chris Muccio, David Burns, Peggy Murrah
5-12-2008 655 5 4.60 1 5.00
78 Satisfied Customers Tell Three Friends, Angry Customers Tell 3.000
Pete Blackshaw
8-7-2008 5930 15 4.47 9 3.52
79 The Social Network Business Plan: 18 Strategies That Will Create Great Wealth
David Silver
24-2-2009 8340 19 4.37 0
80 The New Language of Marketing 2.0: How to Use ANGELS to Energize Your Market
Sandy Carter
10-11-2008 5150 23 4.87 1 3.00
81 Millennial Makeover: MySpace, YouTube, and the Future of American Politics
Morley Winograd, Michael D. Hais
30-3-2008 10100 15 4.27 29 3.08
82 The Corporate Blogging Book: Absolutely Everything You Need to Know to Get It Right
Debbie Weil
3-8-2006 13300 17 4.65 11 3.15
83 The Anatomy of Buzz: How to Create Word of Mouth Marketing
Emanuel Rosen
17-10-2000 20600 44 3.98 58 3.24
84 Life After the 30-Second Spot: Energize Your Brand With a Bold Mix of Alternatives to Traditional Advertising
Joseph Jaffe
25-5-2005 10700 28 4.50 21 3.03
85 Beyond Buzz: The Next Generation of Word-of-Mouth Marketing
Lois Kelly
26-3-2007 5420 22 4.45 11 3.69
86 The Truth About Profiting from Social Networking
Patrice-Anne Rutledge
31-3-2008 2570 5 4.60 5 4.00
87 Citizen Marketers: When People Are the Message
Ben McConnell, Jackie Huba
1-12-2006 9600 25 4.44 34 3.03
88 Publish and Prosper: Blogging for Your Business
DL Byron, Steve Broback
11-6-2006 5030 13 4.92 11 3.60
89 Online Marketing Heroes: Interviews with 25 Successful Online Marketing Gurus
Michael Miller
10-3-2008 4540 6 4.50 2 4.50
90 The Open Brand: When Push Comes to Pull in a Web-Made World
Kelly Mooney, Nita Rollins
14-3-2008 4650 16 4.25 16 3.66
91 The Age of Conversation
Gavin Heaton, Drew McLellan
18-1-2008 5290 5 4.80
92 Plug Your Business! Marketing on MySpace, YouTube, blogs and podcasts and other Web 2.0 social networks
Steve Weber
13-7-2007 2060 28 4.25 5 4.20
93 Blogging for Business: Everything You Need to Know and Why You Should Care
Shel Holtz, Ted Demopoulos
1-2-2006 7050 20 4.45 8 3.71
94 Web 2.0: New Tools, New Schools
Gwen Solomon, Lynne Schrum
15-10-2007 2910 6 4.50 7 4.10
95 Blog Marketing: The Revolutionary New Way to Increase Sales, Build Your Brand, and Get Exceptional Results
Jeremy Wright
15-11-2005 27200 19 3.89 8 3.71
96 Wikipatterns
Stewart Mader
10-12-2007 7790 17 3.88 11 3.69
97 WordPress for Business Bloggers
Paul Thewlis
8-8-2008 2370 4 4.50 3 4.29
98 The Weblog Handbook: Practical Advice on Creating and Maintaining Your Blog
Rebecca Blood
13-6-2002 24000 36 4.03 15 3.21
99 Smart Start-Ups: How Entrepreneurs and Corporations Can Profit by Starting Online Communities
David Silver
18-5-2007 3230 36 4.47 10 3.30
100 Media Rules!: Mastering Today’s Technology to Connect With and Keep Your Audience
Brian Reich, Dan Solomon
4-12-2007 3110 3 5.00 6 3.60

Yorumlar

Ahmet Şenatalay 02 Eyl '09 09:36

Muazzam çalışma, fakat bunları okumak bi ömür ister, sosyal medya nelere kadirsin.

Bill Bartmann Scam 06 Eyl '09 12:02

I’m so glad I found this site…Keep up the good work

work at home 07 Eyl '09 18:49

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Bill Bartmann- 11 Eyl '09 17:41

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